On set with Tour de France legend Mark Cavendish (I’m not wearing the lycra)
Jon Hall
Senior Creative Director @ Zwift (sports tech startup in LA)
I started my career on the brand management path, spending seven years as an account manager and director at some of London’s top ad agencies, including WCRS, TBWA, and BBH. It gave me an amazing understanding of the business side of advertising.
After moving to Los Angeles in 2008, I switched over to the dark side and trained to become an art director. I joined the creative department at 72andSunny after going to art school at the age of 29 and putting my portfolio together. I stayed at 72andSunny for almost a decade, creating campaigns for most of the agency’s flagship clients, led the winning pitch for Uber, and in 2017 became Creative Director.
Since 2019, I’ve led the in-house creative team at Zwift, the cycling tech startup backed by $650m in VC funding. As a passionate cyclist, it’s a dream role, allowing me to guide the creative vision for major brand marketing initiatives. I manage a team of writers, editors, freelance animators and designers, shooters, social creatives, and producers. I had the opportunity to concept and launch Zwift’s first global brand campaign, ‘Fun is Fast,’ and led the global campaigns for Zwift’s hardware launches. I’ve also been fortunate to work on initiatives promoting diversity and inclusion in cycling.
jon.e.hall@gmail.com | 424 216 4509 | linkedin